This paper describes a methodology for allocating priority levels and resources to software testing and other quality activities to achieve "customer satisfaction." This methodology is based on understanding of what the market and the target users require at any point in time during the
product technology adoption life-cycle. The paper also describes the deployment by a leading market-driven company of effective software testing processes and methods that represent real-world customer issues.

There is an ever-growing need to provide complex software products to customers on a short development schedule. Additionally, the customers need to be able to count on release dates for planning purposes. Instead of investing in an entirely new tool set that solves the configuration management issues associated with supporting concurrent development and support, existing tools can be used. This paper focuses on how to adapt and in some cases enhance an existing set of well-known tools to enable Lucent to excel in the market place. To this end, this project chose to implement the Fixed Interval Feature Delivery (FIFD) model of software development.