Research and Markets: Integrating IBM - Can the Sum Exceed the Value of the Parts? |
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| Thursday, 23 August 2007 19:00 |
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DUBLIN, Ireland--Research and Markets (http://www.researchandmarkets.com/reports/c66561) has announced the addition of “Integrating IBM - Can The Sum Exceed The Value Of The Parts?” to their offering. We are at the dawn of a new IBM – a company increasingly intent on integrating its traditionally disparate assets in a way that will deliver true business solutions, not just IT solutions. IBM aims to deliver these business solutions faster, more consistently, more reliably and, ideally, at lower total lifetime costs than competitive entries. It is working to achieve this integration through a combination of top-down and bottom-up integration initiatives that involve all its key operating groups – IBM Global Business Services, Software Group, Systems and Technology Group and Sales & Distribution.
If IBM achieves its objective, it will increasingly force competitors to play in accordance with the rules that IBM defines. If it doesn’t, it will open itself to more and more intense competitive attacks. However, regardless of how successful IBM’s integration initiative proves to be, competitors should consider themselves to be on notice: tomorrow’s IT solutions, business solutions and IT industry will be very different from those of today. Key messages: Back to the integration future GBS as IBM’s initial transformation engine SOA as IBM’s new integration engine SWG’s rapidly growing cross-IBM integration IGS’s growing multi-pronged integration influence S&D role in integrating IBM in front of its customers IBM’s new integrated marketing push How integration will change IBM, its customers, partners and competitors Table of figures: Figure 1 IBM’s target industries Figure 2 IBMs five SOA entry points Figure 3 SWG and IGS group integration plays by SOA entry point Figure 4 Ovum Summit’s view of IBM’s three sales models For more information visit http://www.researchandmarkets.com/reports/c66561
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